Hi, I’m Emma.

I’m a brand and marketing strategist.

After graduating from USC three years ago, I’ve been focused on building brands and scaling audiences for venture-backed startups.

I’m based in Los Angeles, typically found working in my cozy beach cottage (read: tiny apartment in the beach cities), or sharing a coffee with a friend.

I joyfully and shamelessly consume every kind of content. From memoirs to podcasts to TikTok, I use it all to stay informed, follow trends, and apply learnings to my work.

From refining brand voice to executing social campaigns, and from exploring customer journeys to making splashy in-market executions –– I love it all.

Strategy

  • Brand foundations, positioning and architecture

  • Verbal identities and brand voice

  • Market and customer research

  • Customer journeys and personas

  • GTM strategy

Activations

  • GTM playbooks

  • Content and copywriting

  • Paid Ads

  • Campaign creation

Production

  • Interactive production

  • Podcast production

  • Event production

I’ve worked with every phase of company from seed to enterprise, with dozens of founders, and across industries including Fintech, Proptech, fashion, CPG, healthcare, and Esports.